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Contemplations
Have you ever dealt with a personal issue and then been judged at work for being distant the next morning? Have you ever experienced a health crisis and, as a result, been unsociable at work the following day? Has one of your children ever caused you such distress that you
Marketing
Commercialization is the process of bringing a product or service to market with the aim of making a profit. The process of commercialization involves many different components, and one of the most important is sponsorship and partnership. Sponsorship and partnership are two vital components of commercialization as they help businesses
Contemplations
I wouldn’t say that I am someone who has struggled with depression or severe anxiety, but who among us haven’t felt lonely, lost, or some sort of void in recent times? I know how challenging it can be to lift oneself out of a negative mood. There are
Technology
The retail industry has always been quick to adopt new technologies that can help them stay ahead of the competition. One of the latest technologies that has been transforming the retail industry is augmented reality (AR). AR has been around for a few years now, but it's only
Startup
Companies that prioritize the well-being of their employees are more likely to achieve sustainable growth, long-term success, and profitability. Healthy companies are those that value employee engagement, productivity, and retention, as well as customer satisfaction, innovation, and corporate social responsibility. Achieving a healthy company requires leadership empathy, accountability, streamlined job
Leadership
The world is facing complex social, environmental, and economic challenges that require collective efforts from all stakeholders. The impact of climate change, social inequality, and natural resource depletion has put sustainability at the forefront of global discussions. The business sector has not been immune to these challenges. Today, sustainability is
Stats
According to a report by Forrester, 60% of Chief Information Officers (CIOs) intend to increase their investment in Artificial Intelligence (AI) over the next 12 months. This indicates that AI is becoming increasingly popular across various industries and is seen as a valuable investment opportunity by CIOs. AI refers to
Contemplations
This is not a rant, please read carefully. I will just dive into it: When will we stop it with the "IndustryTech"? AdTech, MarTech, FinTech, PharmTech, EduTech, HealthTech, PropTech, InsurTech, CleanTech, SportsTech, RetailTech, Food Tech? Are we really still stuck on using the cool “tech” suffix instead of
Technology
In recent years, the marketing landscape has undergone a significant transformation, with the emergence of new technologies and digital channels. One of the most notable developments in this space has been the rise of chatbots. Chatbots, powered by artificial intelligence (AI), are increasingly being used by brands to improve customer
Startup
Networking is an essential aspect of starting and growing a successful startup. It involves building relationships with people who can help you grow your business, and it is a crucial part of the entrepreneurial journey. From connecting with potential investors to finding new customers, networking can provide startups with opportunities
Contemplations
A violinist played for 45 minutes in the Washington D.C. subway. Of the 1,097 people who passed by, seven stopped to listen to him, and one recognized him. He collected $32.17 in tips from 27 passersby (excluding $20 from the one who recognized him). Only one person
Marketing
Shopper marketing has been an integral part of the retail industry for decades, but in recent years, the landscape has changed significantly. With the rise of digital and technological advancements, shopper marketing has been transformed, providing new opportunities for brands to reach and engage with their target audiences. In this